Rush To Channel (previously Freeman Research & Consulting) is a consultancy specializing in “the channel” within the technology and related industries.  The primary focus is to assist technology manufacturers with developing and implementing channel programs that address their specific markets and channel types and business models.  Unlike most consultants, Rush To Channel works with vendors to develop the programs that best fit their resources and culture and then works in tandem with the organization to implement and build the infrastructure and processes required to support those programs.